SALESFORCE-MC-ENGAGEMENT-SPECIALIST: Salesforce Certified Marketing Cloud Engagement Specialist
Master the Salesforce Certified Marketing Cloud Engagement Specialist exam: build and send an email the right way in Email Studio, choose between a triggered send, a user-initiated send and an automated send, design an Automation Studio automation and know when Journey Builder is the better tool, model subscribers across lists, data extensions and the All Subscribers list, write the SQL query activity that segments them, honour unsubscribe and CAN-SPAM obligations, and read a tracking report well enough to say what actually happened.
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Official Exam Details
| Duration | 90 minutes |
| Questions | 60 multiple choice plus up to 5 unscored |
| Passing Score | 67% |
| Exam Cost | $200 USD, retake $100 USD |
| Testing Provider | Proctored onsite at a testing centre or online |
| Validity | Maintained with an annual maintenance badge on Trailhead |
| Prerequisites | None. Salesforce recommends the Marketing Cloud Engagement MKT 101 course and three to six months of hands-on experience. |
| Question Types | Multiple choice |
Domain Breakdown
| Domain | Questions |
|---|---|
| Email Marketing Best Practices | 25 |
| Content Creation and Delivery | 60 |
| Marketing Automation | 65 |
| Subscriber and Data Management | 65 |
| Insights and Analytics | 35 |
Frequently Asked Questions
What is the passing score for the Salesforce Certified Marketing Cloud Engagement Specialist exam?
The passing score for Salesforce Certified Marketing Cloud Engagement Specialist (SALESFORCE-MC-ENGAGEMENT-SPECIALIST) is 67%. Our practice exams use an 80% threshold to help you build confidence before the real test.
How long is the Salesforce Certified Marketing Cloud Engagement Specialist exam?
The official Salesforce Certified Marketing Cloud Engagement Specialist exam is 90 minutes long. You can simulate this time pressure using our Exam Mode, which includes a countdown timer and auto-submit.
How much does the Salesforce Certified Marketing Cloud Engagement Specialist exam cost?
The Salesforce Certified Marketing Cloud Engagement Specialist certification exam costs $200 USD, retake $100 USD. You can prepare with our 250-question practice exam for just $9 (1 year access) — a fraction of the real exam fee.
How many questions are on the Salesforce Certified Marketing Cloud Engagement Specialist exam?
The official Salesforce Certified Marketing Cloud Engagement Specialist exam has 60 multiple choice plus up to 5 unscored questions. Our practice bank includes 250 exam-style questions with detailed explanations covering all 5 domains.
What are the prerequisites for Salesforce Certified Marketing Cloud Engagement Specialist?
Prerequisites for Salesforce Certified Marketing Cloud Engagement Specialist: None. Salesforce recommends the Marketing Cloud Engagement MKT 101 course and three to six months of hands-on experience.. Our study materials are designed for all levels, with detailed explanations that build understanding from scratch.
How long is the Salesforce Certified Marketing Cloud Engagement Specialist certification valid?
The Salesforce Certified Marketing Cloud Engagement Specialist certification is valid for: Maintained with an annual maintenance badge on Trailhead. Plan your recertification early and use our practice exams to stay sharp.
Is the Salesforce Certified Marketing Cloud Engagement Specialist practice exam worth it?
Yes — our 250-question practice exam includes three study modes (Study, Exam Simulation, and Flashcards with spaced repetition), detailed explanations for every answer, adaptive question selection, and progress tracking across all 5 domains. 20 practice questions are free with no account needed. Full access is $9 for 1 year.
How do I prepare for the Salesforce Certified Marketing Cloud Engagement Specialist certification?
Start with Study Mode for instant feedback and concept learning. Switch to Exam Mode for timed practice under real conditions (90 minutes, 67% to pass). Use Flashcards with spaced repetition to retain key facts long-term. Track your readiness score across all domains.